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创业还是就业?——行为经济学视角下的动态效用最大化分析
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TitleEntrepreneurship or employment?  
作者黄永春 毛竹青 徐高彦  
AuthorHuang Yongchun, Mao Zhuqing and Xu Gaoyan  
作者单位河海大学;首尔大学 
OrganizationHohai University;Soul National University 
作者Email327698848@qq.com;849683005@qq.com 
中文关键词创业 就业 行为经济学 动态效用 
Key WordsEntrepreneurship; Employment; Behavioral economics; Dynamic utility 
内容提要随着“大众创业、万众创新”战略部署的推进,我国国民的创业动力和积极性空前提高。本文基于能力理论,以效用最大化为视角,基于创业能力、创业收入、工作自主性、创业机会、工作付出程度和创业风险等效用因素的分析,构建了个体效用最大化的职业选择模型;进而解析了随着时间演化,个体创业与否的决策机制。在此基础上,进行了数理建模分析、仿真分析和实证分析。研究结果表明:(1)依据个体创业与否以及创业时机的选择,可将个体的职业生涯分为终身就业者、天生创业者、就业转创业者、创业转就业者,以及间歇性创业者。(2)创业能力的提升、创业收入的期望、创业机会的感知能够激发个体的创业动机,而且能驱动个体较早的选择创业;而创业付出程度和感知创业风险不仅会抑制个体的创业动机,而且会滞缓个体创业时机的选择。(3)创业能力不仅能够增强个体创业收入的预期,强化工作自主性的诉求;而且有助于个体感知和开发创业机会,缓解个体的风险恐惧感,从而激发个体的创业行为。(4)个体创业比例与创业年龄呈现倒U型关系,即随着年龄的增加,创业者的比例呈现先增加后减少的趋势。(5)尽管要素驱动型国家和投资驱动型国家的个体创业倾向和创业比例均较高于创新驱动型国家;但后发国家的创业模式更多地体现为生存驱动型创业模式,因而创业失败率较高且社会效益也较低。 
AbstractWith the strategic deployment promotion of "mass entrepreneurship and innovation", the entrepreneurial drive and enthusiasm of our citizens have increased unprecedentedly. Based on capability theory, and under the perspective of utility maximization, we analyze the utility factors of entrepreneurship income, job autonomy, entrepreneurial opportunities, work devote level and entrepreneurship risk. And then we develop the individual utility maximization model of career choice; and resolve the decision-making mechanism of individual entrepreneurship over time. Based on this, through mathematical modeling analysis, simulation analysis and empirical analysis. The results show that: (1) According to entrepreneurship timing, we can divide individual's career into lifelong employment, born entrepreneurs, employment turn into entrepreneur, employment, and intermittent entrepreneurs. (2) The entrepreneurship ability, entrepreneurship income expectation, job autonomy demands, entrepreneurship opportunity perception can stimulate individual entrepreneurial motivation, and can drive the choice of entrepreneurship. However, the entrepreneurship devoted level and perceived entrepreneurial risk not only inhibit entrepreneurial motivation, but also slow down the choice of entrepreneurial opportunity. (3)Entrepreneurial ability can not only enhance the expectation of individual business income, but also strengthen the demand of work autonomy. It can also help individuals to sense and develop entrepreneurial opportunity, alleviate the fear of risk, and thus inspire individual entrepreneurial behaviors. (4) The proportion of entrepreneurship and the age of entrepreneurship appears to be u-shaped, which is that as the age increases, the proportion of entrepreneurship increases and decreases. (5) Although the entrepreneurial tendency and entrepreneurship ratio of factor driving countries and investment-driven countries are higher than that of innovation-driven countries; the entrepreneurship model of the late-developed countries is more embodied in the survival driven entrepreneurship model, so the failure rate of entrepreneurship is high and the social benefit is low. 
文章编号WP1424 
登载时间2019-10-16 
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